Amazon Prime Video
Football. Your Way.
A campaign teasing the future of football on Amazon Prime Video.
Background
Amazon Prime Video was looking for a partner to help them announce their partnership with the NFL and Thursday Night Football — starting with a promo for the 2021/2022 season, and teasing what’s to come.
Idea
Football. Your Way.
What happens when the most customer-centric brand in the world teams up with the NFL on Thursday Nights? A primetime package focused on features for football fans and fantasy managers, like no other.
The Team
Client - Amazon Prime Video
Agency - Conscious Minds
CD - Chris Kitahara
ACD - Danny Colón
Snr CW - Billy Scafuri
Snr Art Director - Eric Stiles
Studio Directors - Bryant Kohler, Jacqui Kastos
EP - Matt Lancaster
Studio Producer - Monica Tims
Post Producer - Nico Poalillo
Director - Oren Kaplan
Editorial - Lost Planet
VFX - Jane